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              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

              Do you know who Owns Corporations?

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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              “It all Starts with Nescafe”

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                How to write an appropriate title 

                Can India regain the title of Vishwaguru?

                Can India regain the title of Vishwaguru?

                What are the problems faced in online lectures?

                What impact can Knowledge have on Society?

                A Big Salute all our teachers!!!

                What is Triple Helix Model for innovation?

                Where in the world teachers are most respected?

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                  Importance of Citation in Research

                  What is Autoethnography style of PhD

                  Can scholarly articles/papers from blogs be cited in research work?

                  The complete guide on how to select the right PhD topic

                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

                  What is the difference between economic bubble and economic boom?

                  How to write a Research Paper?

                  Case Study is one of vital type of research

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                    American Hegemony is at critical juncture 

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

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                    Gift City is becoming India’s Capital Gateway

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                    Ram Mandir tableau graced the 75th Republic Day of India

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                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      The story behind the Swedish word Lagom which means Just Enough

                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

                      Why Memories are a fuel of our life

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                      What’s your Adversity Quotient (AQ)?

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      September 26, 2022
                      in Human Resources Management, Management
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                      The meaning of the word adverse is hostile or critical situation. We all face some or the other adversities in life, it’s only during adversities one really comes to know who are friends and well-wishers. Like IQ, EQ, SQ there is an AQ (adversity quotient) which is a score that measures the ability of a person to deal with adversities in his or her life. One needs to increase resilience to overcome adversities in life. The term was coined by Paul Stoltz in 1997 in his book Adversity Quotient: Turning Obstacles into Opportunities. To quantify adversity quotient, Stoltz developed an assessment method called the Adversity Response Profile (ARP). The AQ is one of the possible indicators of a person’s success in life and is also primarily useful to predict attitude, mental stress, perseverance, longevity, learning, and style of responding to changes in environment.

                      There are umpteen examples of people who fought adversities and have become successful. The richest person in the whole world couldn’t make any money at first. Do you know that Bill Gates’ first company, Traf-O-Data (a device which could read traffic tapes and process the data), failed miserably. When Gates and his partner, Paul Allen, tried to sell it, the product wouldn’t even work. Gates and Allen didn’t let that stop them from trying again to fix the problem. Traf-O-Data helped them prepare Microsoft’s first product a couple of years later.

                      In the year 2000, when the entire world was celebrating the new century, Amitabh Bachchan was feeling disastrous because he had no films, no money, no company (ABCL), a million legal cases against him and the tax authorities had put notice of recovery on his house. The mega star was then in his late fifties. Yash Chopra offered him a role in his film Mohabattein. It was this time when Amitabh got a huge break through Kaun Banega Crorepati. It propelled him into national stardom and helped in the reversal of his fortunes. In my opinion, nobody can match Amitabh on Kaun Banega Crorepati.

                      AQ is the key determinant of success and winning in a person’s life. This does not mean that EQ and IQ are irrelevant; resilience in the face of stressful situations and in world of rapid changes determine success in life. In workplace, in business, in personal life when one faces difficulties yet fights out the problem courageously and moves ahead is a person with good AQ. Such a person is real Hero.  There is a magic that comes when one is strong enough to identify a goal and move steadily towards it while also being flexible enough to pick oneself off the ground when obscurities come in way.

                      It does not matter whether you are an entrepreneur, a musician, a home maker, a student, a clerk, a CEO or a plain Jane; rising to the occasion, especially during times of difficulty, should be included into the mentality of those who desire growth, development, and success. It’s effortless to remain stagnant when you are not happy, but it takes strong character to utilize how a transitional phase can work for you.

                      I don’t know the exact number of attempts and failures Edison had before he created the light bulb; it is debated that he failed 10,000 times. But what a great man Edison was. His response to his repeated failures was “I have not failed; I’ve just found 10,000 ways that don’t work”

                      Across the world, organizations are emphasizing on testing AQ rather than just EQ and IQ testing. It can be difficult to test AQ, as seeing how people think and behave under pressure is not easy to simulate in an interview context. However, it is possible to screen a “fair-weather employee” from the resume; also, you can screen a hardworking employee; whether an employee can adapt to change easily or not; whether a person can cope when things get challenging at work; whether somebody is capable of taking more responsibility, or asked to do something he/she has never done before.

                      Look for resilience in the CV: Organizations must avoid individuals who tend to be easily discouraged when confronted with even minimal adversity. Such people will infect and weaken others in a team. They will kill the overall morale and culture. On the contrary, candidates who stuck out a job in dire circumstances even though the business subsequently closed deserve consideration. Often, such people exhibit greater depth and breadth of work experience because they have been the last persons standing and have worn many hats. The proverb “Rats abandon a sinking ship” tell a lot in an organization, when something is about to fail, large numbers of people begin to leave it. The people who leave are “rats” they are the selfish and disloyal employees. A further indication of AQ can be picked up from early life experiences of candidates who faced adversity and overcame or dealt with it.

                      Rewards: usually incentive structures reward contribution primarily on a origin basis. The risk with very simplistic appraisal model does not work, it may fail to reward someone demonstrating high AQ because often such employees fail to project their hard work because they get lost in solving problems or finding solution to a sticky snag, it has been observed that people, who are committed, do not run after getting rewarded for their work. Therefore, it is  important to adopt an incentive model that is sophisticated enough to acknowledge those working on difficult assignments, where they are contributing and delivering results, even when the fruits of their labor do not get fully realized.

                      Appreciation: A members of the team who demonstrates the highest AQ and delivers results, all other things being equal, should be promoted to a leadership position of the organization. Often, these team members will be the ones who are also the most productive and get things done as they are less prone to distraction or dissuasion by adverse circumstances surrounding them. A worker who is engrossed in his work, and is busy fixing some problem, will not have time to gossip or to advertise his achievements.

                      Improve your AQ:  The brain ideally is formed to create habits. First, identify the cue of a behavior, and then replace the behavior with a stronger one. The habits you have don’t have to be the same. You can start to change them straight away. Your response to adversity doesn’t have to stay the same. It can be changed, and gradually and immediately improve. We respond to adversity in constant, subconscious patterns. We have to receive feedback from others and give ourselves transparent feedback to become more self-aware about our lacking adversity quotient. Once you realize and identify how you respond to adversity, you can break off your pattern of response. Take an Adversity Quotient test. These are real tests that give you a number score just like the IQ test. Taking will tell you a lot about yourself you may have not known. There are plenty of them on Internet. Improve your AQ.

                      Tags: AdversityAdversity QuotientAdversity Quotient: Turning Obstacles into OpportunitiesAdversity Response ProfileAmitabh BachchanBill GatesPaul StoltzThoms Alva Edison.
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                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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