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    Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

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              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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                How to write an appropriate title 

                How to write an appropriate title 

                Can India regain the title of Vishwaguru?

                Can India regain the title of Vishwaguru?

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                Where in the world teachers are most respected?

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                  Importance of Citation in Research

                  What is Autoethnography style of PhD

                  Can scholarly articles/papers from blogs be cited in research work?

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                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

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                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

                    Gift City is becoming India’s Capital Gateway

                    Gift City is becoming India’s Capital Gateway

                    The science of Psephology

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                    Ram Mandir tableau graced the 75th Republic Day of India

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                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

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                      The story behind the Swedish word Lagom which means Just Enough

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                      Why Memories are a fuel of our life

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                      What is the Butterfly Effect?

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      January 8, 2024
                      in Economics
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                      Butterfly Effect

                      The butterfly effect in economics refers to the compounding effect of small changes in surrounding. The changes are so small that it is almost impossible to make accurate predictions for the future or to identify the precise cause of the reflective change. The butterfly effect causes sudden declines. But the changes continually occur during long period of stability.

                      One example of butterfly effect is Alexander Fleming accidentally created a Mould juice. Instead of throwing it out, he experimented with it which created Penicillin. In 1928, scientist, Alexander Fleming, discovered mould (fungi) growing in an unused petri dish. He noticed dying bacteria near the mould, on closer examination Fleming chose not to throw it out. Later, on further investigation, Fleming identified the mould as part of the Penicillium genus, which is effective against pathogens responsible for scarlet fever, pneumonia, and more. He named his discovery as Penicillin. Alexander Fleming could have chosen to throw the mould petri dish out, but his choice to instead investigate further created a butterfly effect that impacted the World.

                      The butterfly effect suggests that while a small action like choosing to use bicycles may not have a linear effect on carbon emission, but in longer run, that could still alter trajectory of climate change in a big way. Bicycles are widely used for transportation in cities and villages; bicycles have tiny manufacturing footprints compared to other automobiles.  Riding a bicycle can improve your mental and physical health and wellbeing. Riding a bicycle is great exercise and increases cardiovascular fitness. And maintaining a bicycle is easier.

                      I feel this historical example is most profound to explain butterfly effect. It’s about Mohammed Ali Jinnah. His paternal grandfather was Premjibhai Meghji Thakkar. He was a Hindu Lohana from Paneli village in Gondal State in Kathiawar, Gujarat, who converted to Islam for the sake of his occupation. Premjibhai Thakkar entered the trading of fish within the coastal town of Veraval. His business, however, clashed with the strong vegetarian moral ethics of the Lohanas and as a result he was ostracised from the community. He made enough money in this trade and attempted to rejoin the community. He also discontinued his fish business. However, the narrowminded Lohana leaders, did not accept his request. Thinks about the course of history, if they had no inflated egos and had welcomed him back. We would have united India i.e Present India, Pakistan, and Bangladesh. Mohammed Ali Jinnah was fundamentally secular. He primarily drew on the liberal language of rights, interests, and representations and was extremely uncomfortable with M.K. Gandhi’s bringing of religious values to and support of religious causes in the public sphere. Jinnah’s backing of a political identity in the name of Islam indicates a continuation of his overall belief in the secularization of religion. Often, I feel Jinnah is misunderstood, and in his later political life he was pushed into separating India-Pakistan by Nehru & Gandhi.  If Jinnah’s grandfather would have been allowed to come back to his Lohana Gujrathi caste and religion, Jinnah would have remained a Hindu, and partition of India – Pakistan wouldn’t have occurred. The history shows that the creation of a new country was a “Butterfly Effect” of the stubborn attitude of the Hindu priests.  

                      In 2007, when bankruptcy was inevitable, most financial and banking entities did not fully realize its impact, despite many companies going bankrupt before Lehman Brothers due to the subprime mortgage crisis. If the company didn’t fall earlier with all the slipups it had been taking, it was because it still held $63 billion in assets before the bankruptcy. Hence, when it finally collapsed, the New York Stock Exchange crashed, recording the worst single day drop in history. The crashing effect on NY Stock Exchange which destabilized the US financial markets, the bankruptcy of Lehman Brothers had a butterfly effect on the rest of the world. Consequently, the global economy experienced a violent recession in the markets that exposed financial cacophony in the following months. The financial turmoil caused serious dysfunction in financial and capital markets. It gave a severe blow to the world economy, which fell into a global recession.

                      In conclusion, the butterfly effect rests on the perception that the world is deeply interconnected, such that one small occurrence can influence a much larger complex system. The effect is named after a story for chaos theory. Chaos theory is taught in mathematics; it describes the qualities of the point at which stability moves to instability or order moves to disorder.  Butterfly effect evokes the idea that a small butterfly flapping its wings could, hypothetically, cause a hurricane.

                      Tags: Alexander FlemingButterfly EffectChaos theoryDr. Vidya HattangadiGujrati LohanaInterwoven-WorldLehman BrothersManagementMohammed Ali JinnahPenicillinPremjibhai Meghji ThakkarSubprime crisis
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                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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