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              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

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              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

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              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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                  Can scholarly articles/papers from blogs be cited in research work?

                  The complete guide on how to select the right PhD topic

                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

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                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

                    Gift City is becoming India’s Capital Gateway

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                    The science of Psephology

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                    What is the Future of BRICS Currency?

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                    Ram Mandir tableau graced the 75th Republic Day of India

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                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

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                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

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                      Do you know what is Odonymy

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      February 10, 2025
                      in GENERAL, Heritage
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                      Odonymy is the study of road names from a historical and linguistic point of view.

                      The word street simply meant a paved road. A street name is an identifying name given to a street/road. Topology of a city/village includes feature of road networks. Topology refers to properties, such as the connection of roads, but not only through their axes or reference lines, but also at the level of lanes. The street name usually forms part of the address of people living there. Buildings are given plot numbers along the street to further help identify them. Odonymy is the study of road names from a historical and linguistic point of view.

                      As per Wikipedia, in Medieval England, road names developed gradually, helping to identify a place such as a pond, a hilly place or river, the farm at the end of the road, or the inn in the corner of road. Other streets were named to locate where you might reach if you followed them. For example, London Road, Bath Road.

                      The most common road name in India is Mahatma Gandhi Road. Almost every town in India has a road named after Mahatma Gandhi, as a token of respect towards him. Agra has 2 roads named after Mahatma Gandhi – Mahatma Gandhi Road I and Mahatma Gandhi Road II. To name a street after a person is a universally accepted way of publicly honouring that person’s accomplishments and his contribution to society.  In India where every city has street named after Mahatma Gandhi Rad (MG Road) is a clear indication that this individual has played a big role in Indian history. Similarly Ambedkar Road, Laxmi Road, Swami Vivekanand Roads are common names in India. 

                      Street names help us figure out where we are, talk about where we have been, and establish whether we are heading in the right direction. This is of course true both literally and symbolically. n 2008, when Google Maps launched in India, turn-by-turn directions were unusable as some streets didn’t have names. They discovered that many communities in India rely on landmarks instead of street names for navigating. So, they adapted the product to use landmarks as a reference point for navigation.

                      Streets take their names from people, places, events Nepean Sea Road, Ramabai Road, Ramdas Nayak Road, Rajiv Gandhi Sea Link Road are some famous roads these roads are famous because they are strategically situated in the city. Napean Sea road has some of the expansive and the most expensive apartments in Mumbai. Ramdas Nayak road is basically an arterial road running through Mumbai that connects the intersection near Bandra Railway Station and S V Road. It is officially known as Ramdas Nayak Road but is called Hill Road because it goes over a hilly slope. This area of Bandra is famous for street shopping, eating and hanging out. The Rajiv Gandhi Sea Link , popularly known as Bandra Worli Sea Link is the first sea bridge of India. The cable stayed sections of this bridge , the tall towers along which the cables take support. Pandita Ramabai Saraswati was an Indian social reformer who worked for liberation of women. She was accorded the titles of Pandita and Saraswati as a Sanskrit scholar after being examined by faculty of the University of Calcutta.

                      Roads get names because of geographically, historically, sociologically and politically. After India became independent in 1947, Congress party leaders set about building the nation. This involved a lot of coming up with new names and changing colonial ones. Their approach valued clarity over creativity. While there are over 100 cities and towns which have been renamed or respelled after Indian Independence in 1947, we look at a few of the famous ones. Bombay was renamed as Mumbai in 1996, similarly Poona was renamed as Pune.

                      Some streets are named after famous or distinguished individuals, sometimes people directly associated with the street, usually after their deaths. A street name is the initial building block for any address. Any new street name should be distinctly different to any other existing street name in the local area. Street names help us figure out where we are, talk about where we have been, and ascertain whether we’re heading in the right direction. This is of course true both literally and figuratively. While not as critical as regulatory signs, street name signs convey important information to emergency service providers where seconds count. Street name signs are valuable when people are trying to find an address to deliver a package or visit a friend.

                      Some street names reflect the collective commemorative decisions of municipalities and, as such, can be used as substitutes for their social and cultural characteristics, which is particularly useful given the scarcity of cultural data at the local level. When it comes to new and modern urban planning, developers are typically responsible for naming streets in the new neighbourhoods they build. They often choose street names based on certain traits they want people to associate with the neighbourhood. Sometimes, they name new streets after loved ones.

                      A well-designed public realm with good street characteristics can positively influence liveability and adaptability, and lead to safe community, interactive streets, healthy living, and better environmental conditions.

                      Some road names are hilarious. There is road named “Condom Street” in Kolkata. Although, its original name was Moti Sil Street. But due to number of Medical Stores selling “Family Planning” stuff, it’s now called Condom Street. Lover’s Lane (Mumbai) – a peculiar street name that evokes a romantic vibe, often hanging around by couples. Kuchh Bhi Road (Bhopal) – Translating to “Anything Road,” this name reflects a casual, laid-back attitude. Happy Street (Pune) – A cheerful name that suggests a vibrant and lively atmosphere. Bhookha Nanga Road (Indore) – Meaning “Hungry and Naked Road,” this name is quite unusual and reflects local humour.

                      Tags: Dr. Vidya HattangadiEducationEventfulFunny NamesLandmarkMedieval EnglandNamesOdonomypoliticalroadSociologicalStreetStreet Names
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                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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