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    The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

    The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

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    Organizational structures  shape company’s value creation

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    What is Asset Specificity?

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    Do you know who Owns Corporations?

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    Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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    What are Treasury Bills?

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            The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

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            Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

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              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

              Do you know who Owns Corporations?

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              What are Treasury Bills?

              What are Treasury Bills?

              What is SERVQUAL Model?

              What is SERVQUAL Model?

              What is Olfactory Marketing?

              What is Olfactory Marketing?

              “It all Starts with Nescafe”

              “It all Starts with Nescafe”

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                Educational Leaders who fought for women’s education did not seek validations from society

                Educational Leaders who fought for women’s education did not seek validations from society

                Experiential learning is the future

                Experiential learning is the future

                How to write an appropriate title 

                How to write an appropriate title 

                Can India regain the title of Vishwaguru?

                Can India regain the title of Vishwaguru?

                What are the problems faced in online lectures?

                What impact can Knowledge have on Society?

                A Big Salute all our teachers!!!

                What is Triple Helix Model for innovation?

                Where in the world teachers are most respected?

                Trending Tags

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                  Importance of Citation in Research

                  What is Autoethnography style of PhD

                  Can scholarly articles/papers from blogs be cited in research work?

                  The complete guide on how to select the right PhD topic

                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

                  What is the difference between economic bubble and economic boom?

                  How to write a Research Paper?

                  Case Study is one of vital type of research

                  Trending Tags

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                    American Hegemony is at critical juncture 

                    American Hegemony is at critical juncture 

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

                    Gift City is becoming India’s Capital Gateway

                    Gift City is becoming India’s Capital Gateway

                    The science of Psephology

                    The science of Psephology

                    What is the Future of BRICS Currency?

                    What is the Future of BRICS Currency?

                    Ram Mandir tableau graced the 75th Republic Day of India

                    Ram Mandir tableau graced the 75th Republic Day of India

                    The rise of  India as a Religious Tourism Destination

                    The rise of India as a Religious Tourism Destination

                    Why should our history be re-written?

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                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      The story behind the Swedish word Lagom which means Just Enough

                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

                      Why Memories are a fuel of our life

                      Just how Michelin Brothers’s Marketing Strategy for their Tire Business Transformed Restaurant Industry 

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                      Zindagi na milegi dobara – you will never get the same life again

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      September 26, 2022
                      in FILMS REVIEW, GENERAL, Movies & Music
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                      Zindagi na milegi dobara – you will never get the same life again

                      znmd1‘Zindagi na milegi dobara’ is an excellent masterpiece movie directed by Zoya Akhtar and produced by Excel Entertainment.  The maxim of the movie is that each individual creates meaning of his/her life; we create our life day after day with our own actions and thoughts.  The movie is all about enjoying life and gratifying our dreams before we realize that we have lost chances to live them. In this movie Arjun (Hrithik Roshan) has the motto to work hard till 40 and then retire with a huge bank balance, and Laila (Katrina Kaif) makes him realize that that there’s no guarantee that he’d live up to the age of 40. From then on he takes the plunge of living life each day as if there is no tomorrow. The movie is about living for the moment, and never delaying doing things that will make us happy. The movie also is about bonding with friends. Great friendship is spirit of life.

                      Life is about moving forward. We cannot keep blaming other people for our failures. Recognize that life is a journey, not a destination. This saying is a cliché, but it’s also true: life is as much about how you get where you’re going as where you go. Living your life to the fullest is a process that will take your whole life to develop. Don’t get frustrated if it takes a little time to learn some things, or if you experience setbacks. This is a natural part of life.

                      When we make friends, we don’t go by their background. The movie Zindagi Na Milegi shows that Hritik Roshan – a successful investment banker, Abhay Deol – (a wealthy businessman) and Farhan Akhtar (a writer from a modest background) are buddies from childhood; they are least   not bothered about each other’s family backgrounds. These three friends have nothing in common, they have very contrasting personalities. Despite the differences, they are best of friends who want to be with each other. The film opens with Kabir (Abhay Deol) proposing to Natasha (Kalki Koechlin). Their families meet at the engagement party where Natasha learns that Kabir is planning a three-week bachelor road trip to Spain with his school friends Imran (Farhan Akhtar) and Arjun (Hrithik Roshan). Kabir is confused about his marriage plans, he is not sure whether he wants to marry Natasha, his confusion gets sorted out because of his buddies.

                      The movie shows that when it comes to friendship, family background, education, status, bank balance has nothing to do, the friendship blossoms despite all of this.

                      All too often, we spend a lot of time looking at what we don’t like about ourselves, what we’d like to change, we keep struggling to look different, to stand out. We spend a lot of time focusing on our past and future knowing jolly well that the present is most important. Katrina explains this to Hrithik.

                      Your core values are the beliefs that shape who you are. You are more likely to feel fulfilled and happy when you’re living in harmony with your value. Stand up for what you believe in and don’t let others push you around. It’s possible to do this and still be open to other people’s ideas, as they may surprise you.

                      The movie portrays how to get over our fears. We limit our lives when fear sets in. The movie gives a message to dare or die.  While we all have some unreasonable fears and do not want to face them. Our friends play a big role who can help us to get over them. In this movie the three friends decide on three adventure sports and dare the other two to do it. And they end up picking scuba diving, sky diving and Bull Run; all three have some deepest fears, which they get over with help of each other.  There were many first for all three actors. They felt jittery, out of their wits while shooting many scenes.

                      The movie is shot in picturesque virgin locations of Spain, yet the beauty of the picturesque country is used only as a substance and not as a gimmick in this road flick. The beauty of Spain fosters positive emotions in viewers. The movie talks about mindfulness. Learning to be aware of our feelings can help us live life to the fullest by keeping our focus on what is happening in the present moment. Mindfulness helps in avoiding judgment of our experiences; instead, it encourages to accept things just as they are.

                      As the title suggests you will never get this life again.

                      Tags: Abhay DeolDr. Vidya HattangadiExcel EntertainmentFarhan AkhtarHritik RoshanKalki KoechlinKatrina Kaifmindfulnesspicturesque Spain.Zindagi na milegi dobaraZindagi na milegi dobara – you will never get the same life againZoya Akhtar
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                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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