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              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

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                How to write an appropriate title 

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                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

                    Gift City is becoming India’s Capital Gateway

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                    The science of Psephology

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                    What is the Future of BRICS Currency?

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                    Ram Mandir tableau graced the 75th Republic Day of India

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                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      The story behind the Swedish word Lagom which means Just Enough

                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

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                      Ye Dil Aur Unki, Nigaaho Ke Saaye

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      December 2, 2024
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                      Ye Dil Aur Unki, Nigaaho Ke Saaye

                      Director Ved Rahi’s film Prem Parbat (1973) did not release and has got forgotten by now. The film stars Rehana Sultan, Satish Kaul, Nana Palsikar, Agha and Hema Malini in a special appearance. Sadly, the print of the film got destroyed.  One major contributing factor could be usage of nitrate which is  highly flammable, and in the decades of fifties and sixties there have been several devastating fires in studios because of usage of nitrate films.  

                      The film has music by Jaidev with lyrics by Jan Nisar Akhtar. Though this film didn’t release, it became famous for one of its blockbuster songs. “Ye Dil Aur Unki, Nigaaho Ke Saaye”, written by Jan Nisar Akhtar and sung by Lata Mangeshkar in Pahadi Raag.   This song is engraved on minds of listeners. This song was recorded with just five musicians, all stalwarts including Shivkumar Sharma on Santoor and Hariprasad Chaurasia on Flute.

                      Yeh dil aur unaki song has become immortal, in my opinion it is one of the greatest compositions by Jaidev. It was on the top ten songs on Binaca Geet Mala which was a weekly countdown show of top filmi songs from Hindi movies. It was popular and had millions of listeners. Binaca Geetmala used to be broadcasted on Radio Ceylon from 1952 to 1988 and then shifted to the Vividh Bharati Service of All India Radio network in 1989 where it ran until 1994. It was the first radio countdown show of Indian film songs and has been quoted as being the most popular radio program in India during its run.

                      The film is the story of an orphan girl, whose loyalties are segregated between her aged husband and a young forest officer she has fallen in love with. Being the wife of the old Choudhari, she is conflicted about her love for another man. Rehana Sultan plays the orphan girl in the movie. She is one of the best actresses known for her emotive roles.

                      Raag Pahadi is a popular raga based on folk music. As its name suggests, it originates from the mountainous region. It resembles two other ragas which display the rich cultural heritage of folk music: Mand from the Rajasthan region and Pilu from the Hindi heartland. It is a light raga and resembles more like a ‘dhun’. It is very popular in Hindi music and sometimes simulates multiple echoes. Pahadi is mostly sung in the lower and middle octaves and the raga emotes yearning of a lover, tranquil in union, serene in separation, powerful enough to achieve eternal union, but resigned to the painful parting ruled by destiny.

                      Lata Mangeshkar has sung the song soulfully giving justice to Jaidev’s melody. Please listen to the song.

                      Tags: AghaBinaca Geet MalaDr. Vidya HattangadiHema MaliniJan Nisar AkhtarLata MangeshkarMusic Director JaidevNana PalsikarRaag PahadiRehana SultanSatish Kaul
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                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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