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              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

              Do you know who Owns Corporations?

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              What are Treasury Bills?

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              What is SERVQUAL Model?

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              “It all Starts with Nescafe”

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                Educational Leaders who fought for women’s education did not seek validations from society

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                Experiential learning is the future

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                How to write an appropriate title 

                How to write an appropriate title 

                Can India regain the title of Vishwaguru?

                Can India regain the title of Vishwaguru?

                What are the problems faced in online lectures?

                What impact can Knowledge have on Society?

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                Where in the world teachers are most respected?

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                  Importance of Citation in Research

                  What is Autoethnography style of PhD

                  Can scholarly articles/papers from blogs be cited in research work?

                  The complete guide on how to select the right PhD topic

                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

                  What is the difference between economic bubble and economic boom?

                  How to write a Research Paper?

                  Case Study is one of vital type of research

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                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

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                    Gift City is becoming India’s Capital Gateway

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                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      The story behind the Swedish word Lagom which means Just Enough

                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

                      Why Memories are a fuel of our life

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                      What is the Meaning of Christmas

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      December 23, 2025
                      in GENERAL, Movies & Music
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                      The word celebration is defined as a joyful occasion or a day on which special festivities are organized. The purpose of a celebration is to mark a happy event. It is also defined as a blissful amusement from the mundane lifestyle. People celebrate in a group, who gather to share the happy occasion. On December 25, Christians around the world gather to celebrate Jesus’ birth. Pleasant carols, special liturgies, brightly wrapped gifts, delicious festive foods, drinks, get-togethers, dance and music all of these characterize the festivity. The word “Christmas” means Mass of Christ. Besides Christians the entire world celebrates Christmas because it brings lot of joy and bliss in the atmosphere. Christmas is the festival of giving gifts; it is a festival Christmas1of brotherhood. And, Christmas is celebrated in the lovely winter season. Christmas means celebrating love with warmth and affection.

                      Christmas is classically a peak selling season for retailers in many nations around the world. Sales increase dramatically as all rich and poor purchase gifts, decorations, and supplies to celebrate. In the U.S, the “Christmas shopping season” starts as early as October. In Canada, marketers begin advertising campaigns just before Halloween, (it is a yearly ritual observed in a number of countries to remember all dead people on October 31st), and step up their marketing following Remembrance Day on November 11. In the UK and Ireland, the Christmas shopping season starts from mid November; around the time when high street Christmas lights are turned on to mark the beginning of celebrations. In Mexico it begins from third week.  In the United States, it has been calculated that a quarter of all personal spending takes place during the Christmas shopping season. The winter breeze has a charm in it; shopping in winter is a blissful affair.

                      Christmas2Winter season has a rustic appeal. Winter is the coldest season of the year. December and January are chiefly the winter months. Cold winds blow from the north. Thick fog often hides the sun, and cold becomes severe. People are seen basking in the sun, or sitting around the fire, to keep their body warm. In winter, we get lovely fruits and vegetables; it gives us various kinds of seasonal flowers; Dalais, Roses, Lily, Lavender, Primrose, Daisy, and Begonia and many other seasonal beautiful flowers make the season multihued. The winter sky is clear and blue. The roads and paths are clean and dry. You can go for long walks without sweating. The winter sun is mild and warm. Everyone is in full of amusement. The winter season is lit with nice, dim beautiful sconces. The beautiful, cold dew drops on rooftops and ground look as beautiful as pearls. The cold morning with nice music and deep-red rising sun is what people wait for. Winter is indeed a season to be celebrated.

                      The month of December being the last month of year usually passes fast because of the Christmas and year-end. People usually prefer celebrating year ends in far-off destinations. Therefore after 15th December you find many people opting for leave. Holiday plans are made well in advance.

                      And 31st December means celebration for every individual. The New Year carries special symbolism for one and all. And why is the celebration of the New Year so common around the world, as it has been for at least as long as there have been calendars? Behavior that everywhere must surely be tied to something natural in the human beings, something intensely meaningful and important given all the energy and resources we put into both the celebration and our efforts to make good on which we start working well in advance. As common as the celebration of New Year’s Day is, it may be that the symbolism we attach to this one moment is rooted in one of the most powerful motivations of all, and that is our motivation to stay alive another year. And, many of us make list resolutions for the New Year. So what even if we fail to keep most of them…..

                      Christmas3At one second past midnight on Sunday, the day will change to Monday, which is otherwise normal ordinary transition that happens every day, with no connotation. But somehow this change, which will end one old year and begin the next New Year 2018. That makes the difference. This unique tick of the clock has always encouraged all of us to celebrate, welcoming the New Year with new zeal and new enthusiasm. On the other hand, some people experience a sense of nostalgia as they reflect on the events that took place in their lives in the past 12 months. To step outside to live day-to-day in which we’re at all times so busy with. For many of us the last day of the year is the day to reflect back; to look flipside, take stock, to assess how we did in the year, and to cheerfully resolve to do better and look forward. Ha! Another year, it’s time to raise our glasses and toast to “our survival” yes, another year to accomplish many more things.

                      Some people celebrate New Year’s Eve by attending midnight church services, while others gather around in public venues such as hotels, clubs and many gather in friend’s house, grounds etc. The size of festive events for New Year’s Eve varies in size and theme. Some people attend formal masquerade balls while others have costume parties. Many New Year’s Eve celebrations are commenced with firework.

                      Many people start counting down to New Year’s Day in the last minute or seconds before the last night of the year ends and the New Year begins. Some people tune into watching televised countdowns. As the clock strikes midnight into New Year’s Day, many people celebrate this event by exchanging hugs, kisses, and wish each other a “Happy New Year”. In some parts of the world, including in the United States, many people sing the Scottish song “Auld Christmas4Lang Syne” during the New Year’s Eve celebrations. The song means can old acquaintances be forgotten and never be brought to mind? The song references the love and kindness that was experienced in the past; it also gives listeners a sense of union and belonging to bring with them into the future. Because of its meaning it’s quite fitting song to be sung on New Year eve.

                      It is important to note that not all cultures follow the Gregorian calendar in observing New Year’s Eve and New Year’s Day. But, the Hindus, Chinese, Coptic, Jewish, Islamic calendars differ to that of the Gregorian calendar. However, for businesses around the world, 1st Jan marks a new beginning of a calendar year.

                      Here’s wishing you a Merry Christmas!!

                      Tags: cheerfulChristmasDecember 25decorationsDrDr. Vidya HattangadiHappy New Yearholiday spiritMeaning of Christmasnew beginningnew yearSantaclausshoppingtreewinter
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                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

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