• Home
  • Management
    • Brand Management
    • BUSINESS ETHICS
    • Financial Management
    • General Management
    • Human Resources Management
    • Information Technology Management
    • Marketing Management
    • Operations Management
    • Real heros
    • Strategic Management
  • HIGHER EDUCATION
  • Research
  • News
    • Current Affairs
    • Political affairs
  • GENERAL
    • Food & Cooking
    • Gardening
    • Health & Wellness
    • Heritage
    • Leadership
    • Literary
    • Movies & Music
    • People and Trends
    • Plants and Greenery
    • Psychology
    • Real Heroes
    • Spirituality & Meditation
    • Travel & Tourism
Dr. Vidya Hattangadi
  • Home
  • About Us
  • Management
    • All
    • Brand Management
    • BUSINESS ETHICS
    • Business Management
    • CORPORATE GOVERRNANCE
    • Economics
    • Financial Management
    • General Management
    • Human Resources Management
    • Information Technology Management
    • International Business
    • Marketing Management
    • Operations Management
    • PROJECT MANAGEMENT
    • Strategic Management
    • Technology Management
    The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

    The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

    Organizational structures  shape company’s value creation

    Organizational structures  shape company’s value creation

    What is Asset Specificity?

    What is Asset Specificity?

    Do you know who Owns Corporations?

    Do you know who Owns Corporations?

    Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

    Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

    What are Treasury Bills?

    What are Treasury Bills?

    What is SERVQUAL Model?

    What is SERVQUAL Model?

    What is Olfactory Marketing?

    What is Olfactory Marketing?

    “It all Starts with Nescafe”

    “It all Starts with Nescafe”

    Trending Tags

    • Higher Education
      Educational Leaders who fought for women’s education did not seek validations from society

      Educational Leaders who fought for women’s education did not seek validations from society

      Experiential learning is the future

      Experiential learning is the future

      How to write an appropriate title 

      How to write an appropriate title 

      Can India regain the title of Vishwaguru?

      Can India regain the title of Vishwaguru?

      What are the problems faced in online lectures?

      What impact can Knowledge have on Society?

      A Big Salute all our teachers!!!

      What is Triple Helix Model for innovation?

      Where in the world teachers are most respected?

      Trending Tags

      • Research

        Importance of Citation in Research

        What is Autoethnography style of PhD

        Can scholarly articles/papers from blogs be cited in research work?

        The complete guide on how to select the right PhD topic

        All you wanted to know out how a PhD thesis is assessed?

        Mixed Method Research is Most Suitable

        What is the difference between economic bubble and economic boom?

        How to write a Research Paper?

        Case Study is one of vital type of research

        Trending Tags

        • News
          • All
          • Current Affairs
          • Political affairs
          American Hegemony is at critical juncture 

          American Hegemony is at critical juncture 

          Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

          Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

          Launch of my book  titled “International Business”

          Launch of my book titled “International Business”

          Gift City is becoming India’s Capital Gateway

          Gift City is becoming India’s Capital Gateway

          The science of Psephology

          The science of Psephology

          What is the Future of BRICS Currency?

          What is the Future of BRICS Currency?

          Ram Mandir tableau graced the 75th Republic Day of India

          Ram Mandir tableau graced the 75th Republic Day of India

          The rise of  India as a Religious Tourism Destination

          The rise of India as a Religious Tourism Destination

          Why should our history be re-written?

          Why should our history be re-written?

          Trending Tags

          • General
            • All
            • Economics
            • Food & Cooking
            • Gardening
            • Health & Wellness
            • Heritage
            • Leadership
            • Literary
            • Movies & Music
            • People and Trends
            • Philosophy
            • Plants and Greenery
            • Psychology
            • Real Heroes
            • Spirituality & Meditation
            • Travel & Tourism
            Manthan – The Movie about India’s Dairy Cooperative Movement  

            Manthan – The Movie about India’s Dairy Cooperative Movement  

            Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

            Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

            The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

            The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

            Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

            Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

            The story behind the Swedish word Lagom which means Just Enough

            The story behind the Swedish word Lagom which means Just Enough

            Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

            Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

            Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

            Why Memories are a fuel of our life

            Why Memories are a fuel of our life

            Just how Michelin Brothers’s Marketing Strategy for their Tire Business Transformed Restaurant Industry 

            Just how Michelin Brothers’s Marketing Strategy for their Tire Business Transformed Restaurant Industry 

            Trending Tags

            No Result
            View All Result
            • Home
            • About Us
            • Management
              • All
              • Brand Management
              • BUSINESS ETHICS
              • Business Management
              • CORPORATE GOVERRNANCE
              • Economics
              • Financial Management
              • General Management
              • Human Resources Management
              • Information Technology Management
              • International Business
              • Marketing Management
              • Operations Management
              • PROJECT MANAGEMENT
              • Strategic Management
              • Technology Management
              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              The Invention of the Shopping Cart and Its Psychological Impact on Consumer Behaviour

              Organizational structures  shape company’s value creation

              Organizational structures  shape company’s value creation

              What is Asset Specificity?

              What is Asset Specificity?

              Do you know who Owns Corporations?

              Do you know who Owns Corporations?

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

              What are Treasury Bills?

              What are Treasury Bills?

              What is SERVQUAL Model?

              What is SERVQUAL Model?

              What is Olfactory Marketing?

              What is Olfactory Marketing?

              “It all Starts with Nescafe”

              “It all Starts with Nescafe”

              Trending Tags

              • Higher Education
                Educational Leaders who fought for women’s education did not seek validations from society

                Educational Leaders who fought for women’s education did not seek validations from society

                Experiential learning is the future

                Experiential learning is the future

                How to write an appropriate title 

                How to write an appropriate title 

                Can India regain the title of Vishwaguru?

                Can India regain the title of Vishwaguru?

                What are the problems faced in online lectures?

                What impact can Knowledge have on Society?

                A Big Salute all our teachers!!!

                What is Triple Helix Model for innovation?

                Where in the world teachers are most respected?

                Trending Tags

                • Research

                  Importance of Citation in Research

                  What is Autoethnography style of PhD

                  Can scholarly articles/papers from blogs be cited in research work?

                  The complete guide on how to select the right PhD topic

                  All you wanted to know out how a PhD thesis is assessed?

                  Mixed Method Research is Most Suitable

                  What is the difference between economic bubble and economic boom?

                  How to write a Research Paper?

                  Case Study is one of vital type of research

                  Trending Tags

                  • News
                    • All
                    • Current Affairs
                    • Political affairs
                    American Hegemony is at critical juncture 

                    American Hegemony is at critical juncture 

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Impact of the Thucydides Trap and Clash of Civilization  on International Businesses

                    Launch of my book  titled “International Business”

                    Launch of my book titled “International Business”

                    Gift City is becoming India’s Capital Gateway

                    Gift City is becoming India’s Capital Gateway

                    The science of Psephology

                    The science of Psephology

                    What is the Future of BRICS Currency?

                    What is the Future of BRICS Currency?

                    Ram Mandir tableau graced the 75th Republic Day of India

                    Ram Mandir tableau graced the 75th Republic Day of India

                    The rise of  India as a Religious Tourism Destination

                    The rise of India as a Religious Tourism Destination

                    Why should our history be re-written?

                    Why should our history be re-written?

                    Trending Tags

                    • General
                      • All
                      • Economics
                      • Food & Cooking
                      • Gardening
                      • Health & Wellness
                      • Heritage
                      • Leadership
                      • Literary
                      • Movies & Music
                      • People and Trends
                      • Philosophy
                      • Plants and Greenery
                      • Psychology
                      • Real Heroes
                      • Spirituality & Meditation
                      • Travel & Tourism
                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Manthan – The Movie about India’s Dairy Cooperative Movement  

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      Guiding 35 PhDs: A Journey of Mentorship, Transformation and Academic Fulfilment

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      The Story Behind the song “Khoya Khoya Chand” from Film Kala Bazar

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      Arrival of my new book on Faith Economy co-authored by Dr. Shilpa Shinde

                      The story behind the Swedish word Lagom which means Just Enough

                      The story behind the Swedish word Lagom which means Just Enough

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Lasting friendship between R.K.Narayan and Graham Green that shaped the famous film novel ‘The Guide’

                      Mumbai’s Historic Single Cinema Screen Maintains Brand Loyalty of Marathi Cinema Viewers 

                      Why Memories are a fuel of our life

                      Why Memories are a fuel of our life

                      Just how Michelin Brothers’s Marketing Strategy for their Tire Business Transformed Restaurant Industry 

                      Just how Michelin Brothers’s Marketing Strategy for their Tire Business Transformed Restaurant Industry 

                      Trending Tags

                      No Result
                      View All Result
                      Dr. Vidya Hattangadi
                      No Result
                      View All Result
                      Home Management

                      Why study of business history is important?

                      Dr Vidya Hattangadi by Dr Vidya Hattangadi
                      September 26, 2022
                      in Management
                      0
                      0
                      SHARES
                      587
                      VIEWS
                      Share on FacebookShare on TwitterShare On Whatsapp

                      Why study of business history is important?

                      bushis1

                      History is the study of change and development in society over time. The study of history allows us to understand how past human actions affected the present and how it will influence our future. It allows us to evaluate these effects. So, history is about learning how to think about the past, which affects the present, in a disciplined way. History is a process of enquiry: it is about asking questions of the past. What happened? When did it happen? Why did it happen then? What were the short-term and long-term results? Who was responsible? It allows us to think critically.

                      Rise of Business History in India: In early 1960s, business education laid its foundation in India at Indian Institute of Management, Ahmedabad in 1961. IIMA had initial collaboration with Harvard Business School. This collaboration greatly influenced the institute’s approach to education and the institute followed Harvard tradition of the case study approach that required management students to probe into past business dealings to understand the evolution of business operations and strategies. This initiated a new course called Business History. This course was introduced in the post-graduate curriculum under the able guidance of Dr. Dwijendra Tripathi. The inclusion of business history in the postgraduate course at IIM-A in a way provided the necessary impetus to study the character of Indian business historically. There are very few scholars who can legitimately say that they founded the discipline and Dr. Dwijendra Tripathi is certainly one of them. He played a pioneering role in establishing Business history as a distinct area of research in India.

                      History is a reality of past, which is not always pretty or as simple. Many people are proud of their heritage and have a sense that their nation has a lot to be proud of. Without studying history one would not be aware of situations how the national characteristic of a country is evolved, Britain, for example, was the home of the Industrial Revolution, which completely changed the way the world made things. It has been home to great explorers, scientist and writers, and it has nurtured and protected democracy. But on many occasions it has played a role in events, such as the Slave Trade, and the burning of witches, which are shameful and led to huge amounts of suffering. All countries in world have a mixed bag of events in their history which gives people a reason to be both proud and ashamed. Only through studying history we can have a view of a nation building. And, business plays a pivotal role in nation building and its character.

                      bushis2

                      In India, I am sure we would like to know how the business families such as Birla, Tata, Ambani, Premji, Munjal, Agarwal, Godrej, Murugappa or Dabur establish their business and how they grew. Did the first generation’s vision still continue, what ethical values do these business houses follow, the corporate governance style of the firms, their successes and failures in making strategies, all of this contributes to understanding business management. Archives of the businesses firms must be accessible to public. The tangible and intangible benefit of goodwill and legacy is important for the new generation of managers, thinkers and entrepreneurs.

                      Business history as a stream of education will flourish when corporates and business families set up archives accessible for research. We need genuine scientific research on this topic for understanding India’s transformation in business.  Today, we face paucity of documentary sources, particularly those pertaining to the colonial period and to the operations of small and medium level traders who flourished during that period. We also face paucity in gathering information because companies are reluctant to share records of their history. And, the information available in the public domain, from sources such as the company law board or the registrar of companies, is both inadequate and incomplete. Institutional support lacks completely for the study of business history in India. But, the biggest problem in this area is that Indian Universities have ignored the importance of the subject completely.

                      In other countries research on business history covers decades or centuries rather than years. At IIM Ahmedabad, through the work of Dwijendra Tripathi, it has mixed formal teaching methods with unconventional ones that include adapted card games, hands-on exercises with world maps, social media interactions and Skype sessions with leading historians around the world. We need more and more business schools to take keen interest in the subject.

                      Some leading business houses and corporations such as the Tatas, Aditya Birla Group, Godrej, State Bank of India and Bank of India, to name a few,  have set up archives of preserve materials of historical significance and make them available to all those interested. Some of these archives are even being digitized and made available in electronic form. Also, books have been published recently that seek to document the evolution of institutions that are linked to Indian business such as the Indian Institutes of Management at Ahmedabad and Kolkata

                      bushis3

                      Business houses need to systematically document their history for constructing historical narratives by documenting memories of generations of workers, managers and owners. There are thousands of firms in India that have a history of over 50 years and yet, the number of professional corporate archives is in single-digits. Among these are Godrej Archives (Mumbai), TATA (Pune and Jamshedpur), and State Bank of India, Dr. Reddy’s, and Cipla, to name some. History is virtually absent in teaching and research programs in Indian business schools, and students are unaware about the origins of firms, industries and economies before 1991, 1947 is far beyond reach.

                      We get glimpse into business house through few series of biographies or autobiographies that only state and celebrate the achievements of a few individuals. While these books do not engage with the wider political and societal context in which changes took place. The Political, Economic, Social, Technological, Legal and Environmental analysis of how businesses grew or perished is so important for the growth of business environment in our country. Does business history matter? For whom does it matter? And if it does, how should it be promoted?

                      What appears to be common knowledge about the past of our businesses, in sense, many aspects of Indian business history remain unknown due to lack of research. Business history of firms can be a source of pride and learning for employees and the public. Godrej Archives in Mumbai has a wonderful collection of documents and artefacts that go back to 1897. It showcases this collection to the Godrej workforce and the outside world through exhibits, social media and newsletters, and the collection is accessible to researchers. Oral histories of employees are captured as an ongoing project since every person’s memory holds valuable information on the organization. In addition to preserving history, such efforts can make employees feel valued and instill cohesion within the firm.

                      In fact multinationals can do a great job on this topic. Their experience in multiple nations can help in enhancing the development of future managers and entrepreneurs. Students can challenge routine assumptions with perspectives that are enriched by historical evidence. For instance, the involvement of several Indian merchants with the East India Company in the 18th century or their Bombay Plan of 1944 was a document written by leading industrialists arguing for State intervention in the economy. One historical narrative is that India was already a highly “developed” and advanced civilization for 4000+ years when the British stepped on its shores.  In the early 1860s all of the company’s Indian possessions were appropriated by the Crown. It is entirely because of the British that India lost its rich business culture.

                      Tags: Aditya Birla GroupAgarwalAmbaniBank of IndiaBirlaBusiness HistoryCipla.DaburDr. Dwijendra TripathiDr. ReddyDr. Vidya HattangadiEast India CompanyGodrejGodrej ArchivesIIM-AhmedabadMunjalMurugappaPremjiState Bank of IndiatataTatas
                      Previous Post

                      Intrapreneurs wanted

                      Next Post

                      Celebrate life at Kevala Foundation

                      Dr Vidya Hattangadi

                      Dr Vidya Hattangadi

                      Dr. Vidya Hattangadi is an accomplished academician, researcher, and thought leader with over four decades of combined experience 20 years in managerial roles in industry and 24 years in management education. She holds a PhD in Marketing Management from Savitribai Phule Pune University and a D.Litt. from the University of Mumbai for her post-doctoral published work. She is a prolific writer and blogger, Dr. Hattangadi runs the widely read blog www.drvidyahattangadi.com, which enjoys strong organic traffic and engages readers across a broad spectrum of subjects, including management, leadership, psychology, social trends, music, current affairs, and politics and psychology. Her blog is 12 years old. Her experience of combining knowledge of industry work with an academic background creates a powerful, "pracademic" profile that bridges the gap between theoretical knowledge and practical application. This hybrid approach has made her a powerful Professor in the classrooms and she has produced graduates who are not just knowledgeable, but industry-ready. She worked for Maratha Mandir’s Babasaheb Gawde Institute of Management Studies as Director, Research Head and Professor. She has written a fortnightly column for The Financial Express from 2017 to 2021 and has contributed extensively to leading publications such as The Hindu, Free Press Journal, and The Economic Times. Her articles are known for their analytical depth, clarity, and relevance to contemporary issues. Dr. Hattangadi has successfully guided 35 PhD scholars in Management Studies across institutions such as the University of Mumbai, SNDT Women’s University, and Yashwantrao Chavan Maharashtra Open University (YCMOU) and Guglielmo Unimarconi Italian University. Currently, she is working on her YouTube channel "Vidya's Vidya" mentoring doctoral researchers in the areas of Finance, Strategic Management, Organizational Behaviour, Human Resource Management, and Marketing Management. She is an accomplished author, she has written books on Strategic Management, Buyer Behaviour, International Business and Entrepreneurship Management, Faith Economy, contributed chapters to four edited volumes of books, and published over 350 research papers in national and international journals. Her scholarly work has strong visibility and impact, reflected in her robust presence on Google Scholar, Research Gate, Vidwan etc. Her research in all fields of management studies is truly ground-breaking. The rigor and depth of her knowledge have set a new standard in our field of management studies.

                      Next Post

                      Celebrate life at Kevala Foundation

                      Please login to join discussion

                      © Copyright 2022 Dr. Vidya Hattangadi. All Rights Reserved.

                      No Result
                      View All Result
                      • Home
                      • Management
                        • Brand Management
                        • BUSINESS ETHICS
                        • Financial Management
                        • General Management
                        • Human Resources Management
                        • Information Technology Management
                        • Marketing Management
                        • Operations Management
                        • Real heros
                        • Strategic Management
                      • HIGHER EDUCATION
                      • Research
                      • News
                        • Current Affairs
                        • Political affairs
                      • GENERAL
                        • Food & Cooking
                        • Gardening
                        • Health & Wellness
                        • Heritage
                        • Leadership
                        • Literary
                        • Movies & Music
                        • People and Trends
                        • Plants and Greenery
                        • Psychology
                        • Real Heroes
                        • Spirituality & Meditation
                        • Travel & Tourism

                      © Copyright 2022 Dr. Vidya Hattangadi. All Rights Reserved.