Management

Why is it important to have digital presence? Today, individuals and organizations need to have digital presence; having a digital presence simply...

Strong Value Chain Helps Build Brand Equity  The concept of the value chain was coined and explained by Michael Porter in his...

Talk less, listen more People who can balance speaking and listening are usually successful in handling relationships and are rarely...

Daydreaming rejuvenates brain Many researchers have found that wandering mind can boost brainpower. Daydreaming is very good and actually boosts the...

What is Social Intelligence?   If you want to be successful, the ability to regulate your emotions by self is...

Inventory appears in current asset in an organization’s balance sheet. It is a major activity of any business operation. For...

Unfreeze-Change-Refreeze Kurt Lewin was a German-American psychologist, known as one of the modern pioneers of social, organizational and applied psychology in the United States. Lewin...

Use decision cycle for precision Decision making is the process to select a course of action from a number of...

Truly Amul conveys the taste of India!! The cute little Amul girl – the mascot used by Amul has turned...

Luxury is value-laden in India Luxury as a concept is not unfamiliar to India. Our culture is unique, Indians have...