Management

A lot of research has been conducted by scholars of buyer behaviour on the appearance of products and their impact...

Most people are quite uncomfortable with change; the reasons why people detest any change are explicable. People resist a change...

Apple’s most recent launch has led experts to believe that the company’s real strategy is pricing. Marketers want to mess up...

Merck Ltd has decided to outsource 35% of its manufacturing process to countries such as China and India to curtail...

Control is one of the managerial functions like planning, organizing, staffing and directing. It is an important function because it helps to check the errors and...

Organizations need to adopt competitive strategies for their existence and for maintaining their position in market. When it comes to...

In the 70s the multifactoral GE matrix was created by McKinsey consulting company for GE (General Electric Company). GE is...

In business management, vertical integration is an arrangement in which the supply chain of a company is owned by that...

Mergers & Acquisitions are part of strategic management of any business. It involves consolidation of two businesses for increasing market share, competitive advantage, and profits...

The triple helix model of innovation refers to constant interactions between academia, industry and governments to foster economic and social...