and fans. The Narendra Modi government is giving additional push to sports. Globally the sports industry is massive which includes...
Read moreThe ‘Flywheel Effect’ was introduced as a business concept by Jim Collins in his inspiring book ‘Good To Great’ and it was used to...
Read moreBecause of too many substitutions people suffer from FOBO as we have so little time and want to make sure...
Read moreNeeds, wants and desires are the three important terms in marketing. No matter how similar they might seem, there are...
Read moreCombining a SWOT analysis with TOWS strategies gives small and large businesses the foundation they need to build their companies...
Read moreOTT seems to be the new alternative to watching movies in theatres and many filmmakers are rethinking their distribution strategies...
Read moreThe strategies recommended after BCG analysis help the firm decide on the right line of action and help them implement...
Read moreA lot of research has been conducted by scholars of buyer behaviour on the appearance of products and their impact...
Read moreApple’s most recent launch has led experts to believe that the company’s real strategy is pricing. Marketers want to mess up...
Read moreTo nudge is to encourage or to persuade someone to do something in a way for wanting the aimed result....
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