Tag: P&G

Is cannibalization good or bad? In globalized markets successful innovation has become a key driver for revenue growth, competitive margins ...

Close those talent shortage gaps While many developing nations in world are adopting strategies of growth and fast forwarding their ...

Marketing Myopia The term Marketing Myopia was coined by Theodore Levitt in his research paper published in 1960 in Harvard ...

What is Corporate Communication? Corporate communication plays a key role in how investors, suppliers, employees, competitors, government and the general ...

Harmonising the Product Line A group of closely related products constitutes a Product Line. Managing supple product lines involves more ...

                      Shamrock way Despite a growing global population, different branches ...