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Monthly Archives: June 2015

Why study Organizational Behavior?

Why study Organizational Behavior? Frederic Winslow Taylor, (1856-1915) was the first person who attempted to systematically analyze human behavior at work place. He compared the organization...

Imitation is a practical route to profitability

Imitation is a practical route to profitability Coca Cola imitated RC Cola in emulating its diet cola product; Visa and MasterCard copied the credit card...

10 evergreen hits of Kishore Kumar

10 evergreen hits of Kishore Kumar The most versatile singer Kishore Kumar has sung for all the actors from 1950s to 1987 (till he died)...

The ‘Made In’ label matters while buying products

The ‘Made In’ label matters while buying products The consumer behavior analysts have noted through many studies that ‘Country of Origin’ has become a significant...

Advertisements and the brand ambassadors are marketing or cheating??

Advertisements and the brand ambassadors are marketing or cheating??  A Brand Ambassador is someone who, at the most elementary level, symbolizes a brand in a...

Marathi Theatre has come a long way

Marathi Theatre has come a long way Marathi theatre has always been regarded as one of the most culturally rich theatre traditions in the country. Right from...

What is prosperity?

What is prosperity? Giri and Hari were neighbors; Giri was a poor farmer and Hari a rich landlord. Giri used to live a very relaxed...

Scenic Panchagani

Scenic Panchagani  Panchgani is a perfect getaway to recharge your spirit, relax, and feel revived. The air is clean, you can hear the birds chirping,...

Make a prudent career decision

Make a prudent career decision It is extremely important to invest your time, efforts, money, and energies in the specialization of your choice. Many of...

Parkinson’s Law

Parkinson’s Law The Parkinson’s Law is the notion that ‘work expands so as to fill the time available for its completion’. It’s an adage. And...

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